Robinson and Central Marketing Group, subsidiaries of Central Retail under Central Group, won ‘Best Employers Awards Thailand 2019’ at Kincentric Best Employers Awards & Learning Conference 2019 hosted by Kincentric Thailand and Sasin School of Management of Chulalongkorn University.

Wuttikiat Techamongklapiwat, President of Robinson PCL, commented that, “Robinson will mark its 40th anniversary of operations this year. We currently have 50 branches nationwide (as of 14 November, 2019) and hire over 6,000 permanent staffs, and we provide work to 12,000 staffs of shops in our retail plazas. Our management philosophy is to give opportunities to staff to show their potential and to look after all employees equally. We have implemented our “Soong Wai Fai Raeng” (Old but Gold) to promote the hiring of senior citizens aged over 60, aiming to hire at least one senior citizen per location. Moreover, we employ people with disabilities, enabling them to earn income for themselves and their families. We also give scholarships to students to pursue academic degrees at the vocational, higher vocational or bachelor’s degree level, giving them an opportunity to work with us and study at the same time. When they have completed their studies, we will take them on as our permanent staff.”

Edwin Yap Hawson, President of Central Marketing Group (CMG), noted that, “CMG is a leader in retail, distribution, manufacturing and marketing of consumer goods, encompassing over 40 leading Thai and foreign brands. At the core of our working principles are the love for our colleagues and the strength of working together as if we were a family living under the same roof. We also love our brands, understanding their differences and managing each of them be strong and grow sustainably. Finally, our love extends to our customers, through our care and efficient service for them.”

Central Group has continuously adhered to the values it calls I-CARE as a core part of its business operations. These comprise I-Innovation (creating new things), C-Customer (care for customers), A-Alliance (progress of the group), R-Relationship (mutual commitment) and E-Ethic (steadfast maintenance of integrity and ethics).

The Best Employers Awards Thailand program is organized by Kincentric Thailand, a leading global human resources consulting firm, in collaboration with the renowned Sasin School of Management of Chulalongkorn University. The program has selected outstanding companies that are most sought-after by candidates for over 18 consecutive years. This year over 100 companies were judged based on four key factors: 1. High Employee Engagement, 2. Agile Working Environment, 3. Engaging Leadership and 4. Strong Talent Focus. Data was compiled in three parts, from employees themselves, from human resources departments and senior management, through both questionnaires and interviews. The judges consisted of an independent panel of experts drawn from leading private and public organizations located all over Thailand, and the faculty of Sasin School of Management of Chulalongkorn University, who considered all the component factors of each year’s winning companies.

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