- Thailand’s two top conglomerates, Central Retail and Frasers Property Thailand inked a 15-year lease agreement to develop an Omnichannel Distribution Center, a mega-scale Build-to-Suit project of over 75,000 sq m, strategically located in FPT’s Bangplee Cluster. This project will upgrade the traditional warehouse to the first "World-Class Logistics Campus” in Thailand. The facility will serve the digital trend and future technology for logistics industry.
- Frasers Property Thailand offers the Build-to-Suit solutions of the World-Class Logistics Campus for Central Retail. FPT focuses on the building design that will enhance the deliver process and cost efficiencies for our customers’ logistics and distributions operation. Furthermore, we take pride in our continuous commitment towards safety and energy conservation through efficient and innovative building management systems and initiatives. At the same time, we also aim to uplift the quality of life for all staffs who work inside the facility.
BANGKOK, 15 AUGUST 2019
Frasers Property (Thailand) Public Company Limited or “FPT” through its subsidiary Frasers Property Industrial (Thailand) Company Limited, a leading world class industrial properties provider, has signed a 15-year lease agreement with Central Retail Corporation, Thailand’s Retail Leader, to develop over 75,000 sqm for an Omnichannel Distribution Center which is strategically located in Frasers Property Logistics Center (Bangplee). The new development is set to be Thailand’s first “World-Class Logistics Campus” fully equipped with state-of-the-art facilities to serve the needs of their logistics operations in the digital era. This facility will also be strategically located next to the existing more than 30,000-sq m Power Buy distribution center which was also delivered by FPT in 2018. This facility is poised to be the largest logistics campus for Central Retail group in Thailand, aimed at enhancing the efficiency of their logistics and distributions operations.
Mr. Sopon Racharaksa, President of Frasers Property Thailand, shared: “We are delighted to with partner Central Retail to develop the new omnichannel distribution center. The project is considered a flagship project that will transform warehousing development in the logistics industry – a true reflection to FPT’s expertise and commitment in industrial property development through operations that adhere to the needs of customers and our ‘Customer Centric and Human Centric’ approach. By offering services and solutions that create valuable experience for our customers, we continue to gain trust and confidence from our leading partners in all industry sectors.”
We firmly believe that our long-term expertise within the industry, Build-to-Suit development capabilities, complemented by our international experiences through the Frasers Property network, as well as the strategic location has given us the competitive advantage to become the chosen partner to Central Retail in developing their first "World-Class Logistics Campus". We look forward to this strategic partnership which will allow our partner to deliver process and cost efficiencies for their logistics and distributions operation. At the same time, we take pride in our continuous commitment towards safety and energy conservation through efficient and innovative building management systems and initiatives such as solar rooftop installations in order to meet LEED (Leadership in Energy and Environmental Design) certified ‘Green Building’ standards.
In addition to environmentally-friendly focus, the hybrid layout design will allow for future business expansion with high storage zone of 25-meter clear height area that can support up to 10 tons per square meter, which will facilitate Automated Storage and Retrieval Systems (ASRS) or other automation technologies and innovations according to the customer needs.
Dr.Piyapong Thanyasrisung, Chief Operating Officer, Central Department Store, says “Central Retail Corporation as Thailand’s leader in retail business, we are committed to bring about the next level of superior customer experience in order to inspire their lifetime loyalty. To invest in such an advanced omnichannel distribution center is one of the key elements in delivering services that creates better customer satisfaction. It also prepares the company with greater aptitude to support the rapid growth of the omnichannel platform. Central Retail Group’s total sales have shown strong growth in all of its retail categories. Omnichannel contributions to fashion, hardline and food sales increased by 16%, 28% and 48%, respectively, in 2017, by 72%, 75% and 31%, respectively, in 2018 and by 104%, 50% and 26% in the three months ended March 31, 2019. Central Retail is considered the first company to execute the long-term plan for E-logistics, in line with the business aspiration to become Thailand No.1 customer-centric omnichannel platform.
This new omnichannel distribution center is aimed to create efficiency in logistics management for Central Retail’s multi-category products and to cater the extensive coverage for multi-channel distribution through both physical and digital platforms while implementing cutting-edge operational technology such as e-ordering, ASRS and Automation Voice-Picking system. Additionally, this project would help creating over 1,000 jobs in Bangplee area.”
Central Retail commissioned FPT to design and develop an environmentally-friendly facility as a commitment to sustainable development and energy-saving. The campus will also feature sustainable and wellness features such as solar rooftop, co-working space, running track, and multi-purpose fitness court that will uplift quality of life for the staffs who work inside the facility.
Central Retail aims for the new World-Class Logistics Campus to become the distribution hub shared by affiliated companies of Central Retail such as Central Department Stores, Robinson Department Stores, Supersports, B2S, OfficeMate, Central Marketing Group (CMG) stores and Power Buy.