Let’s Celebrate 2016: The Winter Ville” to welcome the festive season, introducing the first extravagant winter wonderland in Thailand.

งาน “Let's Celebrate 2016 : The Winter Ville” ต้อนรับเทศกาลแห่งความสุข เนรมิต “เดอะ วินเทอร์วิลล์” (The Winter Ville)

Bangkok, November 26, 2015: Central Department Store, Central Embassy, and Central Credit Card jointly organize “Let’s Celebrate 2016: The Winter Ville” to welcome the festive season, introducing the first extravagant winter wonderland in Thailand.

Barom Bhicharnchitr, Managing Director of Central Embassy and Atis Ruchirawat, Managing Director of General Card Services Company Limited, “Central Department Store and Central Embassy, together with Central Credit Card, present this festival to reward our customers and thank them for their support throughout the year. We want to offer a unique experience. This is Thailand’s first winter wonderland, named ‘The Winter Ville’, which simulates Santa Claus Village in Finland, inside Central Embassy, the new landmark of Bangkok and the second home of Bangkokians. This follows our slogan ‘One Life, Infinite Possibilities’. The highlight of this festival is ‘The Christmas Lapland Fairground’, which is a 4-storey-high castle decorated with lights. We are also honored by eight Ambassadors to Thailand who have created Christmas ball painting creations to be displayed here. We also have ‘The Palace of Light’, where we use more than a million lights to decorate the sides of Ploenchit Road, from Wireless Road Intersection to Chidlom Intersection, which is about 400 meters long.  As always, Central Chidlom will be decked out with beautiful lights. Another highlight this year is that Central Embassy has transformed The Garden on the 5th floor into ‘The Hopping Market’, bringing together the best eateries for our customers to come hang out and enjoy winter breeze amidst a beautiful view of Bangkok. They include Mashiseoyo Korean-style fried chicken, G.J. Lecker German-Japanese food, Doni Nacho, Beef & Shake premium burger and frozen custard, and more. Customers are invited to enjoy shopping with special promotions by Central Embassy and leading credit cards to offer happiness and joy as our present this Christmas and New Year.”

The event took place at G floor of Central Embassy, amidst joyous Christmas carols. Present at the event were Italian Ambassador to Thailand H.E. Mr. Francesco Saverio Nisio, Qatari Ambassador to Thailand H.E. Mr.Jabor Ali H.A.Al-Dosari, United Kingdom Ambassador to Thailand H.E. Mr.Mark Kent, wife of Hungarian ambassador to Thailand Mrs. Krisztina Szabo, and celebrities such as Orawan Ingkhasit, Sumalin Hoontrakul, Thananya Thanakitamnuay, Jindapa Boonyakorn, Prapaphim Liptapanlop, Chanapa Triratanachat, and Pemika Jiranorraphat. Nidsinee Chirathivat, Co-President of Central Department Store, Barom Bhicharnchitr, Managing Director of Central Embassy, and Atis Ruchirawat, Managing Director of General Card Services Company Limited, main sponsor of the event, warmly welcomed the guests.

When the event began, emcee Pitta na Patalung welcomed everyone to enjoy Christmas carols by a children’s choir, followed by a fancy parade, joined by the “Snow Princess” Davika Hoorne. The ambassadors, executives, and sponsors then joined the Christmas tree lighting ceremony, bringing The Christmas Lapland Fairground to life, signifying the beginning of the festive season at The Winter Ville. The guests were then entertained by melodious Christmas songs from The Voice Thailand’s Kittinan Chinsamran and Manasanan “Anchee” Aksorntueng.

The Christmas Lapland Fairground was created by artist Chakkrit Anantakul, who has created many masterpieces in Thailand and overseas. He talked about his idea, “When I was young, I watched cartoons and animations and saw how inanimate things came to life. It was very exciting. Now that I am a creator, I thought about designing a castle that could come to life.

 “It took me three months to design this castle based on the event’s main theme. I talked to the BUG Studio team about using lights to create a castle. They wanted me to do the design, and it was great fun for me. Christmas, for me, is all about imagination, so I designed a live castle. Some parts are monsters with balls rolling through their mouth. There are robot guards. The top of the castle is made of flowers, as the castle is guarded by the god of flower who gives beauty and happiness to everyone.”

“I would like to thank Central for giving me the freedom to think and design my work. I use lines and characters to create something that would bring a smile to everyone’s face. It’s a big challenge to turn my imagination into a 3D reality.” He continued, “One of the highlights of this fairground is the Marble Machine, which was created by BUG Studio. We’ve seen the small version of it, but this one if so big an impressive. It inspired be to create the monsters’ mouths and the robots’ cannons to have special sensors and motions. The machine takes the ball up and releases it, and the ball comes down and rolls around. It’s like an art and science experiment that I want everyone to see.”

 There are many game booths on the G floor to explore. With every 2,000 baht spent at Central Embassy or Central Chidlom, get a coupon to play at:

  • The Nutcracker Dancing: A rope tugging game where you get to choose one of the 10 ropes to move any of the three dolls. If you get the right rope, receive one The Winner coupon.
  • Feed the Uncle Santa: Throw a ball into snowman’s mouth. There are five balls per game, and if you get three in, get one The Winner coupon.
  • Knock My Teeth Down: Knock the Lapland Monster’s teeth down. Receive five balls and try to knock three teeth down to get one The Winner coupon.

Collect The Winner coupons and redeem prizes worth 390-2,290 baht until January 17, 2016.

During Christmas on December 24 and 25, meet Papa Panda Santa Claus and friends, who will lead the “X’mas Chocolate Fondue” parade to hand out free chocolates (at 12pm, 3pm, and 6pm). On December 31, join The Winter Ville Countdown 2016 at The Hopping Market (The Garden) on the 5th floor from 7pm onward. Enjoy a great view, sumptuous food, and tasty drinks amidst music by Cocktail.

 In addition to these special treats, Central Department Store also welcomes the season of happiness with “Central Let’s Celebrate 2016” campaign. Enjoy more than a million items with special promotions. With every 1,500 baht spent or 100 The 1 Card points, get one sticker. Collect the stickers to get up to 50% discounts. Use The 1 Card to get up to 12.5% extra discounts when redeeming points of the same amount as your purchase. Get up to 10x points when spending 40,001 baht or more. AIS customers can win 15-50% discount coupons (limited availability). The campaign is from today to February 29, 2016 at Central Department Store, shops at Central Embassy, Silom Complex, and Central Rama IX.

At Central Embassy, enjoy special privileges. With every 10,000 baht spent, get a prize from Winter Ville Machine. There are 2,016 prizes in total, such as plane tickets, hotel vouchers, restaurant vouchers, Central gift cards, and other prizes from shops at Central Embassy, during December 18, 2015 – January 3, 2016. Pass on the happiness by posting pictures of you at Central Embassy and invite your friends to join to fun by using hashtags #Centralletscelebrate #Centralembassy #Centralchidlom from today to January 17, 2016.