“CRG” and partners celebrate 40 years with campaign giving back over 100m baht to customers


Nath Vongpanich (3rd from left), President of Central Restaurants Group (CRG), joined Major Cineplex Marketing Director Vichai Kuntahwatchai (4th from left) and The 1 Card to launch a campaign, “CRG: 40 years of endlessly delicious” giving special privileges to customers, together with COO Sucheep Tamacheepjaroen (2nd from left) and Senior Vice President Marketing Piyapong Chitchumnong (5th from left).

Nath Vongpanich, President of Central Restaurants Group (CRG), a leader of Thailand’s Food Chain Industry with over 40 years of experience managing 11 restaurant brands, celebrated the company’s 40th anniversary with partners The 1 Card and Major Cineplex, by launching a special campaign to thank customers and present special gifts for their continuous support. From July to September 2018, leading partners such as The 1 Card and Major Cineplex, with a combined cardholder base of 17 million, will be bringing special experiences to the target group of customers to match lifestyles of dining, drinking, viewing and shopping, with total campaign budgets of over 100 million baht.

Two levels of benefit for customers of CRG:

  • Special discounts on two movie tickets worth 100 baht for certain threshold spending at any of CRG’s 11 restaurant brands
  • Members of CRG Gift Card will receive one free movie ticket for card top-ups of 100 baht upwards (Maximum top-up of 2,000 baht)

Customers of The 1 Card: Cash discount of 50 baht at restaurants in any of CRG’s 11 restaurant brands for downloading the all-new The1 app or redeeming points for it. 

Customers of Major Cineplex: Discount coupons for CRG-branded restaurants worth 900 baht when buying two movie tickets at any of 133 participating Major Cineplexes.

For more information contact:

Central Restaurants Group Co. Ltd. Tel. 02-635-7930 ext. 8669-70

Chompunut Hamontri Tel. 089-415-8335

Ploypailin Tipyatas Tel. 085-984-8189